There is something to be said about the complexity of typography. How can you make words portray an emotion or an experience not just by their obvious meaning, but also by how they look. How the words are laid out on a page, the particular typeface, the thickness and weight of the letters, and the kerning all have something to do with the way the words are interpreted. An artist must take every minute detail into consideration when dealing with typography. it’s a miracle anything ever gets done.
“Perfect typography is certainly the most elusive of all arts. Sculpture in stone alone comes near it in obstinacy.”
“The Sony Music Timeline celebrates 125 years of musical history covering almost 150 square meters of wall space in Sony’s Derry Street offices. Using just CNC cut vinyl as the sole medium, 54 columns measuring over 2 meters tall cover feature nearly 1000 of Sony Music’s signed artists from 1887 to the present day.”