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This is purely inspirational:
a blog with short-form, mixed-media posts with stuff I like.
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The Art & Science of Reading

Are certain fonts easier to read than others? Is Comic Sans the perfect email font? In this Science Café, join Kevin Larson, PhD, of Microsoft’s Advanced Reading Technologies Group to discover how optical illusions in some popular fonts make things easier to read, and how the design and appearance of text can make you more cognitively creative.

(Source: youtube.com, via skeptv)

— 2 years ago with 21 notes
#readabilty  #font  #brain  #Neuroscience  #Typography 
The Brain & Fiction

We no longer have to just take iconic writers’ words on the power of fictionThe New York Times’ Annie Murphy Paul explores the neuroscience of your brain on fiction and how narratives offer a way to engage the brain’s capacity to map other people’s intentions, known in psychology as “theory of mind.”

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Brain scans are revealing what happens in our heads when we read a detailed description, an evocative metaphor or an emotional exchange between characters. Stories, this research is showing, stimulate the brain and even change how we act in life.

Researchers have long known that the “classical” language regions, like Broca’s area and Wernicke’s area, are involved in how the brain interprets written words. What scientists have come to realize in the last few years is that narratives activate many other parts of our brains as well, suggesting why the experience of reading can feel so alive.

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— 2 years ago
#knowledge  #Neuroscience  #brain  #interpretation  #narrative